The Website Clarity Checklist

A simple, honest way to understand what is working on your website and what needs attention before you redesign or invest in support.

Book titled 'The Website Clarity Checklist' with a cup of coffee, a notebook, and a small beige box on a light-colored table with swinging shadow.

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If your website feels off but you cannot explain why, this checklist is for you.

It helps you step back, look at your site with fresh eyes, and identify what is clear, what is confusing, and what to focus on next. No trends. No jargon. Just clarity.

CLARITY OVER CHAOS

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STRATEGY BEFORE DESIGN

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START WITH CLARITY

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LESS NOISE, MORE DIRECTION

CLARITY OVER CHAOS · STRATEGY BEFORE DESIGN · START WITH CLARITY · LESS NOISE, MORE DIRECTION

This Checklist Is For You If:

Your website looks fine but is not converting

You feel stuck and unsure what to fix first

You are thinking about a redesign but are not ready yet

You want to make smarter decisions instead of guessing

What’s Inside

A minimalist workspace with a wooden table, two ceramic vases, a rattan chair with a cushion, and a laptop displaying a form, set against a plain off-white wall.

  • A clear homepage first impression check

  • Messaging prompts to spot where things feel fuzzy

  • A structure and flow review to reduce overwhelm

  • A simple way to assess calls to action

  • A design versus clarity check

  • A mobile experience review

  • An honest reality check to guide next steps

This is not a workbook. It is a focused checklist you can use in under an hour.

Why Clarity Comes First

Most websites are not broken. They are just unclear.

When your website has direction, everything else gets easier. Design decisions. Content updates. Knowing when to ask for help.

This checklist helps you see the full picture so you can move forward with confidence.

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Created by Wilde House Studio

I am Leslie, the designer behind Wilde House Studio.

I help small businesses create calm, confident websites built around clarity and intention. This checklist is part of how I help people slow down, remove the noise, and make thoughtful decisions about their online presence.

No pressure. No rush. Just good direction.

Start With Clarity

If your website has been weighing on you, this is a simple place to begin.

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